After conquering online retail in diapers, soaps, beauty products, most recently pet supplies, Amazon-owned Quidsi is moving into its next vertical?toys. Quidsi is debuting YoYo.com, a toy e-commerce site that aims to provide handpicked recommendations and discovery tools to make kids toy shopping easy and fun. For background, Quidsi launched with Diapers.com, which quickly became the biggest seller of diapers online. Last year, it expanded into drugstore items with Soap.com and this year (post an Amazon acquisition); Quidsi expanded to pet supplies with Wag.com. Quidsi is looking to take a stake in the $22 billion toy retail market. Source: http://feedproxy.google.com/~r/Techcrunch/~3/EGEPzr7Z6Mc/
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